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Subscription Break-Even Calculator

Calculate how many subscribers you need to break even, your CAC payback period, and LTV:CAC ratio. Free subscription business break-even calculator.

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Results

Monthly price per subscriber€49.00
Gross margin per subscriber/mo€44.00 (89.8%)
MRR needed to break even€2,000.00
Subscribers to break even46 subscribers
CAC payback period2.7 months
Avg subscriber lifetime20 months
Estimated LTV€880.00
LTV:CAC ratio(healthy)7.3:1

✅ LTV:CAC ≥ 3 — healthy unit economics

⚠️ This is an estimate using simplified assumptions. Actual break-even depends on payment timing, annual prepay discounts, expansion revenue, and operational costs not modelled here.

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Frequently asked questions

How do I calculate break-even for a subscription business?

Break-even subscribers = Fixed monthly costs ÷ (Price per subscriber − Variable cost per subscriber). For example: €2,000 fixed costs ÷ €40 margin per subscriber = 50 subscribers to break even.

What is a healthy LTV:CAC ratio for subscriptions?

3:1 or higher is considered healthy — the customer generates 3× the cost to acquire them. Below 1:1 means you're losing money on every new subscriber.

How do I reduce my CAC payback period?

Lower acquisition costs (organic SEO, referrals), increase conversion rates, or raise your price. Tregovia's referrals module can significantly reduce CAC through word-of-mouth.